2018
Some say, that for one to be interested in the changing seasons is a happier state of mind than to be hopelessly in love with spring. The heartbeat of every experience, encounter, memory and bond marks a passage in time; time that is important and special to you as an individual. Seasons change, but moments last forever.
The exhibition seeks to evoke the idea of walking through different time and seasons, immersing the visitors in giant LED walls of moving paintings and scenes which draws parallel narratives with that of the gold jewelry pieces and the different categories and stage of life they represent: zodiac, religion, marriage and youth.
Spatially, this immersive scheme takes on a porous open flow that mimics the meandering through a fantastical garden. Discussion areas are set upon stepped and intimate corners which provide moments of respite from the outside world, and pockets of spaces showcasing the jewelry items are arranged against the grandeur of nature to amplify Yue Hao jewellery's premier position amongst jewellery retailers.
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